As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. But Blevins manager and wife, Jessica Blevins, told Business Insider that Tylers decision to leave Twitch and move over to the Microsoft-owned streaming service Mixer in August wasnt just a financial one. penn township hanover, pa map . Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. Net worth, earnings, streaming setup, and more. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. You really believe that dude. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. In the latest edition of his Drama Alert show, he says that "the rumor around the street" is that Ninja may have secured $100 million from his Mixer deal. NOW WATCH: Gaming while black: How racist trolls are still dominating video games, Tyler "Ninja" Blevins announced a precedent-setting deal. Ninja had made a huge name for himself as a Twitch streamer by playing games like Fortnite. As of today, Ninja has just over 3 million followers on Mixer. Create an account to follow your favorite communities and start taking part in conversations. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. Perhaps the most mind-boggling benefit of all was offered to Ninja. Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. Heres how it works. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. Google has YouTube + Stadia and Amazon has Twitch. Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. Amazon's Twitch is the most popular live-video streaming service by a large margin. Both Jessica and Tyler brought their concerns to Twitch over the course of several months, but the company failed to respect their wishes, she said. The celebrity also has deals with Adidas and Red Bull and wrote a book. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. Stay up to date with what you want to know. Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. The two are now free agents able to play the field as their suss out their next streaming home. Prior to his retirement from Twitch he owned the most subscribed channel at 14 million followers. Ninja and Shroud are now free agents. The number comes from Justin Warden, who is the CEO of Ader, the talent agency that works with Blevins. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. It was a leap of faith, and Microsofts been nothing but amazing to us.. Access your favorite topics in a personalized feed while you're on the go. While these values havent been officially verified, the Ninja Mixer deal would significantly bolster Ninjas net worth, which he has built not only from streaming but also sponsorship deals, YouTube revenue, and merchandise sales. Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Their numbers continued to decline despite bringing in two of Twitch's biggest streamers. Mixer parted ways with a slew of talent that the platform helped build. You dont do longer contracts in esports longer than three years.. Millions of people are watching live videos streams on Twitch at any moment. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. Ninja's agency, Loaded, did not release the terms of the contract. Blevins signed an exclusive streaming deal with Mixer last August. 2023 Vox Media, LLC. Even someone as famous as Ninja might not have the draw to be a . We include affiliate links in articles. Ninja signed an exclusive deal with Mixer last year. Mixer shut down in July 2020. Nearly a year ago, Microsoft dished out professional athlete-type contracts to Tyler Ninja Blevins and former Counter-Strike pro, Michael Shroud Grzesiek in order to elevate the Mixer streaming platform. However, the true worth of Ninjas contract, and the contracts of other streamers who have either left or renegotiated with Twitch, may have just been revealed. It's just watching a geek play computer games. Windows Central is part of Future US Inc, an international media group and leading digital publisher. All Rights Reserved, By submitting your email, you agree to our. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. She added that it really seemed like he was kind of losing himself and his love for streaming. Things are different now on Mixer a streaming platform that has gained recognition for its stricter community guidelines pertaining to user behavior. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. Hundreds of thousands of people are watching live video streams on the service at any moment. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. He eventually began streaming H1Z1 in 2011 and then moved to playing PUBG. But that hasnt stopped people from speculating. Blevins previously left Twitch for Microsoft's now-defunct Mixer service, where he was reportedly paid in the ballpark of $30 million for his exclusivity to the platform. Rod Breslau (@Slasher) June 22, 2020. Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. NY 10036. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. What is next for one of the worlds most popular gamers? Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. Lol, maybe you should go back to school since you get triggered by a satire post, idiot. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. With the wording of how that contract was going, he wouldnt have been able to grow his brand much outside of gaming, Blevins told Business Insider. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. 936 million - Baseball players aren't even getting that kind of money. Future US, Inc. Full 7th Floor, 130 West 42nd Street, There was a problem. Until his departure in 2019, Blevins was Twitch's most popular streamer. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to. Im surprised a lot of people didnt know what my tweet was about. Twitch streamer Sebastian Forsen Fors gave his own educated guess based on his experience as a big streamer and former professional Starcraft and Hearthstone player. KEEM says this isn't confirmed and. This, combined with the fact that he began streaming the newly released Fortnite shortly thereafter, propelled him to internet stardom on Twitch. "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. I totally get why people are though. Ninja, now 29 years of age, started on Twitch and grew into one of the most recognizable gamers after years of hard work. Visit Business Insider's homepage for more stories. But no one passes on $90 million without an end game. Thank you for signing up to Windows Central. Sources have told Slasher that despite spending less . Ninja signed an exclusive deal with Mixer last year. Ninja signed a three-year contract worth reportedly $30 million. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. ninja mixer contract $932 million. With that said, Ninjas first Mixer stream has now concluded and it had more viewers than his Twitch average. Then there his Red Bull contract. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. The future is looking bright for Microsoft. This trend of major content creators departing the platform could very well be the beginning of the end for Twitch - and the rise ofMixer to take its place. And it largely started with a single departure.". Please refresh the page and try again. The Mixer app currently sits at 3rd place on the App Store. Just why? Last but not least, he made a name for himself on Twitch and still maintains a fanbase to this day. You wouldnt sign anything less than three years, but I dont think Mixer would like to sign for more than three years, forsen said. Escape From Tarkov bids goodbye to flea market bartering, Atomic Hearts robot twins are sending fans to horny jail, Best Warzone 2 Resurgence loadout for bossing Ashika Island in Solos, Warzone 2 meta gets a TAQ-56 shake up for Ashika Island mayhem, 2023 new LoL champions include Milio, Naafiri, and a hangry jungler, Elden Ring DLC expansion is currently in development, The best IRL streamers and channels on Twitch, Who is Pokimane? Got a tip? Blevins apparently cashed in on that departure. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. He's also rather excited for the Starfield release date. KEEM says this isnt confirmed and its unclear if its $100 million per year or for the total duration of Ninjas contract with the platform. He's just a smart businessman, that's all. The $50 million amount is contrary to the previous rumored. For those who dont, Ninjas account is the most followed account on Amazons Twitch. It's just watching a jock play football games. Ninja was the first major streamer Microsoft's streaming service signed. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. Because its fun to watch professionals do things you are interested in. Forsen went on to estimate the price point for Ninja's deal . The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Unfortunately, their hopes did not translate to reality. Keeping that in mind, its a pretty huge move for Ninja to change platforms but it now makes sense given the fact that he was given $50 Million by Microsoft. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. This was an increase of +86% versus the previous days 14,000 new installs and +100% week-over-week from 13,000 on Thursday, Jul. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. There really isn't a difference. And then, Microsoft came along with an undisclosed offer and signed an exclusive contract with Ninja for its own streaming platform, Mixer, on Aug. 1. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. He did not state how many years the deal lasts, however. Mixer became the butt of almost every joke across social media. A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja Of course, these are not official numbers. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. Look up Adrian Wojnarowski on Twitter. Richard Lewis (@RLewisReports) June 22, 2020. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. He was offered 90m to come finish out the time on FB platform and he said no. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". Other popular streamers are rumoured to be offered contracts up to $10 million. We dont know where Warren got these numbers from. Ninja was the first major streamer Microsoft's streaming service signed. When Mixer signed Ninja, he had 14.7 million followers on Twitch. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to Shannon Liao of CNN Business. When CNN Business reached out to Microsoft to receive confirmation of the deal, Microsoft directed CNN Business to Ninja's agency, Loaded. In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. Amazon's Twitch is getting back one of its biggest stars: Tyler "Ninja" Blevins is returning to the service with a multi-year exclusivity contract, Blevins announced on Thursday. This is clearly a meme, he did tag it as humor tho i dont think people believe it. Yet, despite Facebook doubling those amounts, both streamers refused the deals. Before Thursday, Mixer App on iOS was ranked at 747th place. The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. Ader told CNN Business that he had direct knowledge of the deal, so it's more reputable information than some rumors that appeared on Reddit following Blevins' move to Mixer. Its a platform play for xCloud, and Microsoft needs as many entry points to it as possible. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. And third . Then, this past June, Microsoft announced the sudden closure of Mixer - making Ninja a free agent once again. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Before they knew what happened, Mixer was ready to shut its doors and allow its two most prominent names to leave. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. This figure comes from Justin Warden, who is the . We estimate that the app was installed by 26,000 new users yesterday worldwide across the App Store and Google Play. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. The largest individual sports contract in history was $430M to Mike Trout over 12 years. Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. But..why? But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . The former Twitch and Mixer star had no shortage of offers on the table. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. Millions of fans tuned in every single day to watch their favorite streamers play video games. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Twitch has long been the undisputed leader of video game streaming. It seems like a no-brainer, considering hes already established a presence on Twitch. That was Ninja. Pretty much. By clicking Sign up, you agree to receive marketing emails from Insider PR pitches by email only, please. Bro you really dont understand the joke eh? Sign up for notifications from Insider! In reality, Microsoft is locking in an important influencer who can both increase the value of Mixer and bring eyes to Microsoft's entire gaming platform a platform that'sexpanding greatly in the next year with a new Xbox console (Xbox Series X) and a major new game streaming platform. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. Tyler has called Mixer home for a few months, and while hes boasted some impressive viewership numbers, the streaming platform still doesnt hold a candle to Twitchs dominance. This information comes from Justin Warden, who is the CEO of marketing and talent management of company Ader, who claims to have an inside source that informed him of the deal. Microsoft hoped that these acquisitions would boost their numbers. News broke earlier this week in regards to Ninja and the confirmed shutdown of Microsofts Mixer streaming platform. Warden gave the figure to CNN Business, and claimed he had "direct knowledge" of the terms of the deal. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. We suspected Ninja's deal was big, but now we have a number. A new report from CNN Business claims that game streamer Tyler Blevins, better known as Ninja, will receive between $20 and $30 million from a multi-year deal with Mixer. Neither Blevins nor Microsoft revealed the contract terms that got one of the most popular streamers in the world to jump ship to a nascent platform with a fraction of the audience.

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